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A New Way to Mobile
A New Way to Mobile Mobile is redefining the way businesses interact with their customers. The key factors driving this are: Mobile First & Mobile Only User engagement and consumption across...
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BE IT ANDROID OR IOS, PROXIMITY MX IS READY!
BE IT ANDROID OR IOS, PROXIMITY MX IS READY! It was in 1995, just before the dot com frenzy, that Microsoft launched the first version of its Internet Explorer. Eight months later, Netscape navigator...
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Proximity MX : A New World Order
Proximity MX : A New World Order IMAGINE A NEW WORLD. . . Where you could create moments of serendipitous experiences that delight customers and build lasting relationships.. You could understand your...
View ArticleJuly Systems sets the standard for enterprise location based services with...
July Systems Sets The Standard for Enterprise Location Based Services with Proximity MX Proximity MX, a Digital Customer Acquisition & Engagement Cloud for enterprises, from July Systems has been...
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WEBINAR: Using Proximity Technologies to Help Enterprises Better Engage With...
WEBINAR: Using Proximity Technologies to Help Enterprises Better Engage With Their Customers Personalization is the key to attracting and retaining a customer. Which is the most effective way to...
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Importance of Free Wi-Fi Services in daily life of a Millennial
For most people in today’s culture, it has become a necessity to stay connected and remain accessible via the Internet at all times. Whether it is on our laptops, tablets, phones or even our watches,...
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Proximity Marketing and Technology: Up and close with the customer!
Digital Wave When digitization is revamping the landscape of every industry, can your marketing strategy be unaffected by its Midas touch? Certainly not! Digital transformation has rattled the...
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Retailers, It pays to provide free Wi-Fi!
Wi-Fi analytics is impacting retail analytics in a big way. The tech spending in the Retail sector is already on the upswing. According to a report by Gartner, 60% of the retailers have increased...
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Push Messages! Pushing you away from your customers?
What are Push messages? Are they any different than the usual text messages? Can it take on, its not so famous image of being too pushy, intervening, showing up now and then not to forget bombarding...
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Customer Engagement Survey: Proximity MX delivers with a Bang!
2017 is here and it promises to be an exciting and a challenging year. A year of digital innovations, data disruption, AI bots, Proximity and much more! 2016 was an eventful year with breakthroughs...
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Is your CRM a Fierce Lion or a Silenced Lamb?
While it can seem obvious to connect the dots and conclude that location-sensing technologies like beacons, proximity, and geofencing are talismanic in creating delightful customer experiences (CX),...
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The Evolution of Big Data and Tackling the Cost of Bad Data
Having poor quality data is one of the biggest challenges enterprises face today. How can businesses strategically leverage customer data in their marketing strategies and campaigns? As enterprises...
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5 Reasons Why Proximity Marketing Matters for Retailers in 2017
In 2006, Amazon’s market value was $17.5B, while Sears’ market value was $27.8B. In 2016, Amazon shot up to $355.9B, while Sears plummeted to $1.1B. With a statistic like this, how do we make sense...
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Be Authentic: Understand the Digital Minds of Millennial Shoppers
The millennial generation boasts of an astronomical sum of purchasing prowess with their minds focused on stacking up experiences rather than their closets. This might sound alarming to retailers,...
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The Evolving Relationships of CIOs and CMOs
CIOs and CMOs are famously referred to as an odd couple. The duo increasingly finds it difficult to understand each other’s perspective. However, given the different school of thoughts, backgrounds,...
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Your Customers Are Talking, Are You Listening?
“If I had asked people what they wanted, they would have said faster horses,” said Henry Ford in 1921 on the runaway success of his single, inexpensive, mass produced car — the Model T. Ford Motor...
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5 Ways to Use WiFi to Wow Your Customers
In 2020, there will be 24 billion devices connected in the wireless industry with a market prospect of 1.2 trillion. Undoubtedly Wi-Fi will play an enhanced strategic role for enterprises and...
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A Poorly Executed Loyalty Program Will Cost your Brand Image
An enterprise derives 80% of future profits from 20% of customers. It costs a business nearly five to six times more to sell to a new customer than to an existing one. Existing customers spend as high...
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5 Steps Towards a Successful Digital Transformation
We are living in a digital world! But, what is being digital? Digitization can mean different things to different business leaders in an enterprise. However, distorted perspectives only lead to...
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How Digitization Is Transforming Customer Engagement
In our last blog, we talked about Digitization and how essential it is to have a well-aligned digital and business strategy. Digitization has gathered momentum since its inception in the 1950s, and...
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